Ig.In.

Rabbah
Ayoub

0
Years
of Experience
0
Languages
0 +
Years
of Experience

Digital Marketing Manager and Webmarketer specialized in UI/UX, SEO/SEA, Digital Project Management

WEB
  • Website Development (HTML, CSS)
  • WordPress, Prestashop, Wix
  • UX/UI
  • Google Ads
  • Google Search Console
  • Google Data Studio
  • Google Analytics, Matomo
  • Google Tag Manager
  • CRM (Salesforce, Hubspot)
SOCIAL MEDIA
  • Meta Ads
  • LinkedIn Ads
  • Content Creation
  • YouTube
PROJECT MANAGEMENENT
  • Agile/Scrum (Certifié)
  • Asana/Trello/Redmine
  • Markup
  • Slack, Teams, Loom, Gmail
LEAD ACQUISITION
  • SEO
  • Semrush
  • Dareboost
  • Phantombuster
  • LinkedIn Helper
GRAPHIC DESIGN
  • Photoshop, PremierPro
  • Lightroom
  • Canva
background

Experiences

Since 05/2024
Digital Marketing Manager
RÉPUBLIK
Paris
  • Implementation of data-driven strategies to improve the audience of 5 media websites and 10 event websites using SEO, SEA, LinkedIn, YouTube, and newsletters
  • Improvement of SEO with content and netlinking strategies
  • Management of digital projects with writers and project managers from different Business Units
  • Improvement of the conversion funnel with a UX/UI approach
06/2023 - 11/2023
Digital Project Manager
LUXE PACK
Monaco
  • Management of websites for the 5 LUXE PACK events - WordPress
  • Digital project management for exhibitors and visitors
  • Management of SEO, SEA, Paid Media, CRM (HubSpot), UX/UI
09/2021 - 02/2023
Digital Project Manager
HUB INSTITUTE
Paris
  • Creation of event websites using the Inwink CMS: UX/UI reflection, management of necessary elements for an event
  • Project management: framing, organization, delivery
  • Management of SEO, SEA, CRM (HubSpot)
09/2020 - 12/2020
Digital Marketing Project Manager
BUZZATTI DIGITAL
Monaco
  • Development / management of websites from WordPress
  • SEO-SEA and newsletter creation in the created websites
  • Social profile management, content creation strategy
06/2020 - 07/2020
Digital Marketing Manager
ROYAL YACHT BROKER
Monaco
  • Lead acquisition with scraping and automation software
  • Creation of marketing content (Premier Pro - Photoshop etc.)
  • Management of social networks (Instagram - Facebook - LinkedIn)
01/2020 - 04/2020
Digital Marketing Assistant
TENZO LTD
London
  • Lead acquisition with scraping and automation software
  • Web content creation (Adobe Creator - Podcast - Premier Pro - Photoshop)
  • Event organization (HRC London)
01/2019 - 06/2019
Web Marketing Manager
SBE DIRECT
Paris
  • Assistance with website creation https://sbedirect.com/en/
  • Improvements of acquisition channels with SEO and SEA
  • Development of marketing content
Ayoub Rabbah

Languages

French (Native)
Italian (Native)
English (Fluent)
Arabic (Fluent)
German (Beginner)

Education

SKEMA BUSINESS SCHOOL (2021-2022)
MASTER DEGREE IN MANAGER DATA MARKETING AND E-COMMERCE
EDHEC BUSINESS SCHOOL (2016-2020)
BACHELOR IN BUSINESS ADMINISTRATION - BAC+4

 

After obtaining my baccalaureate, I decided to continue my studies in the field of commerce and management.

My experience at EDHEC and SKEMA allowed me to develop my skills in management and leadership, as well as to specialize in the field of digital marketing, which particularly interests me. I also had the opportunity to meet students and professors from all over the world, which gave me a global perspective on current economic and business issues.

I am proud of my academic journey at EDHEC and SKEMA, and I am convinced that these schools have prepared me to succeed in my professional career.